Glossary
Sift Glossary
A
Action — A single unit of work in Sift. An action represents a conversation, post, message, review, or other piece of content that has been identified as worth your team's attention. Every action lives in exactly one queue and has a status (e.g. Open, Responded, Closed). See also: Queue, Thread, Status.
Actionability — Sift's AI assessment of how worth-your-team's-attention a piece of content is. Configured globally on Settings → Sift AI Context ("What's Worth Acting On") and surfaced on every action. See also: Actionability Score, Relevancy.
Actionability Score — The AI-generated 0–10 score for actionability of an individual action. Used to drive auto-close decisions and to populate the Relevancy dashboard. See also: Actionability, Auto-Close.
Action Rules — The org-wide rules that govern how actions and conversations behave inside Sift — ticket limits, auto-close timers, thread locking, and CSAT triggers. Configured in Settings → Automation → Action Rules. See also: Auto-Close, Thread Lock.
Active Workload — An agent metric: the number of actions currently open and assigned to an agent. See also: Closed Workload, Agent.
Advocate — A user currently expressing positive sentiment toward your brand. One of four sentiment buckets (Advocate / Neutral / Detractor / Unknown). See also: Sentiment Bucket, Becoming Advocate, Brand Advocate.
Agent — A teammate in your organization who handles actions and replies to customers. Distinct from a user (a customer). See also: Agent Identity, Sift User.
Agent Identity — A link between a platform username (e.g. a Discord handle) and a Sift teammate. Without identities, a teammate's messages on native apps appear as community content; with identities, they are correctly attributed as agent activity. Configured in Settings → Agent Identities. See also: Manual Identity, Agent Role.
Agent Role — A platform role (Discord, Gainsight, or Higher Logic) whose members are automatically treated as Sift agents. New users with that role are synced automatically. See also: Agent Identity.
Agent Signature — Per-user signature appended to outbound replies. Configured on Settings → Preferences. Supports newline / spacing helpers and ~agent_name / ^agent_name placeholders.
Aggressive (auto-close) — One of four auto-close strategies. Closes more aggressively with lower confidence requirements. See also: Auto-Close Strategy.
AI Analytics — The default tab in Analytics. Covers Taxonomy, Taxonomy Trends, Tag Insights, Relevancy, and Moderation. See also: Analytics, Taxonomy, Relevancy.
AI-Assisted Replies — A workspace-level capability that lets Sift learn from your team's past replies and suggest new ones in the same voice. Configured on Settings → Org Preferences.
AI Response Context — The single context (knowledge base) Sift uses to ground AI-generated replies. Selected on Settings → AI → AI Responses. See also: Context, Knowledge Base, SiftGPT.
AI Responses — The settings page that manages contexts and which one Sift uses for automated replies. See also: AI Response Context, Context.
AI Spam Detection — An LLM-based moderation rule, tunable via spam indicators, safe indicators, keywords, and confidence threshold. Configured in Settings → Moderation Rules. See also: Stock Spam Detection, Pattern Moderation.
Analytics — Sift's central reporting workspace. Five top-level tabs: AI Analytics, Actions & Support, Agents, Engagement, Custom.
API — Sift's REST API. The interactive reference is on Settings → API.
App Store — Apple App Store integration. Captures iOS app reviews via App Store Connect.
Approved Reviews — Count of agent review requests that were approved. See also: Reviews, Pending Reviews, Rejected Reviews.
Assignee — The agent currently assigned to an action.
Assignment — The act of routing an action to a specific agent. Can be Manual or Smart (AssignmentMode).
Auto-Close — Automatic closure of inactive or low-relevance actions. Two surfaces: an org-wide strategy on Settings → Sift AI Context, and a time-based "auto-close after N hours of inactivity" rule on Settings → Action Rules. See also: Auto-Close Strategy, Thread Lock.
Auto-Close Strategy — One of four levels — Disabled, Conservative, Standard (default), Aggressive — controlling how aggressively Sift closes irrelevant or non-actionable content. DMs are never auto-closed.
Auto-Reply Bot — A flow-based AI agent that handles incoming messages on your behalf — for example acknowledging a complaint or routing a question. Configured in Settings → Auto-Reply Bots. See also: Workflow.
Average Sentiment — Mean sentiment score across a population of records or users in the selected period.
Average Wait Per Message — Average customer wait time between agent messages within a conversation. An SLA metric.
B
Badge (Value Badge) — A short label that describes a user's behavior or state. Examples: Brand advocate, Mega influencer, Power user, Viral post, New, Lapsing, Spam risk, High-signal, Verified. Surfaced throughout the Users tab. See also: Value Score, Lifecycle.
Becoming Advocate — A badge for users on a positive sentiment trajectory who are trending toward Brand Advocate.
Becoming Detractor — A badge for users on a negative sentiment trajectory who are trending toward Detractor.
Boolean Logic — Combining query clauses with AND (+), OR (|), NOT (!), and parentheses in Sift's query syntax. See also: Query Syntax.
Brand Advocate — A badge for users who are sustained, consistent advocates of your brand.
C
Casual — A lifecycle stage between New and Active: users with low but non-trivial activity. See also: Lifecycle.
Category (L0) — The top level of the taxonomy hierarchy. Examples: Complaint, Support, Bug, Feedback, Praise, Scam, Spam, Competitor, Industry, Brand, News, Noise. See also: Domain, Topic, Taxonomy.
Channel — A specific destination within a platform — for example a Discord text channel, a Facebook page's wall, or a subreddit. Several channels typically belong to a single source. See also: Source, Platform.
Churning — A trust-and-risk label for users who appear to be actively leaving the community. See also: Trust & Risk.
Classified Users — Total number of users currently placed into at least one segment by the user taxonomy.
Close Reason — A categorical reason an agent picked when closing a conversation (e.g. Resolved, Spam, Duplicate). Optionally triggers CSAT. Configured on Settings → Action Rules → Feedback & CSAT.
Close Time — Total time from the start of an action to its closure. See also: Median Close Time, Total Handle Time.
Closed (status) — A terminal state for actions. One of six action statuses. See also: Status.
Closed Workload — An agent metric: the number of actions an agent has closed in the selected period. See also: Active Workload.
Cluster — Internal name for a topic grouping in the taxonomy pipeline (ClusterMetadata). What users see as a Topic (L2). See also: Topic, Taxonomy.
Command Palette — The ⌘K / Ctrl+K overlay that exposes every keyboard shortcut and navigation target. See also: Keyboard Shortcuts.
Competitor — Either a taxonomy category for content mentioning competitors, or the list of competitor names entered on Settings → Sift AI Context.
Complainer (Frequent Complainer) — A trust-and-risk label for users with a sustained pattern of complaints.
Confidence (taxonomy) — The classification confidence (0–100) Sift attaches to a user-to-persona assignment. Higher means Sift is more certain. See also: User Taxonomy, Persona.
Confidence Threshold (moderation) — The minimum confidence level the AI must reach before moderating a message. Configured on Settings → Moderation Rules → AI Spam Detection.
Conservative (auto-close) — One of four auto-close strategies. Only closes actions when the AI has very high confidence the content is irrelevant. See also: Auto-Close Strategy.
Context (Knowledge Base) — A named bundle of data sources (URLs, documents) that grounds AI-generated replies. Managed on Settings → AI Responses. See also: AI Response Context.
CSAT (Customer Satisfaction) — Customer-rated 1–5 score collected via a two-step survey at conversation close. See also: Estimated CSAT, Average CSAT.
Custom Dashboard — A user-built analytics report assembled from chosen dimensions, metrics, and visualizations. Lives under Analytics → Custom.
Custom Field — A user-defined attribute attached to actions, users, or agents — for example a CRM ID or internal tier. Configured on Settings → Custom Fields. Field types: Text, Number, Date, Checkbox, URL, URL (prefix-url), Multi-Value, Agent.
Custom Form — A Sift-hosted form for capturing structured input (feedback, intake, support submission). Responses become Sift records. Managed on Settings → Forms.
D
DAU (Daily Active Users) — Average count of unique users active per day in the selected period. See also: WAU, MAU.
Detractor — A user currently expressing negative sentiment toward your brand. One of four sentiment buckets. See also: Becoming Detractor, High-Value Detractor.
Discord — Chat-platform integration. Supports Agent Roles for identity attribution. See also: Integration.
Discourse — Community-platform integration. Captures topics and replies across all categories.
Disabled (auto-close) — Auto-close strategy that disables auto-closing entirely; all actions require manual review. See also: Auto-Close Strategy.
Domain (L1) — The middle level of the taxonomy hierarchy: a sub-grouping inside a Category. See also: Category, Topic, Taxonomy.
Dormant — A lifecycle stage for users who have been inactive for an extended period. See also: Lifecycle, Lapsing.
Dry Run — A taxonomy-generation mode that previews results without persisting. Used in Sift Admin → Taxonomy Pipeline.
E
Efficient Close Rate — Percentage of cases an agent closes within 8 hours. An SLA agent metric. See also: Fast Response Rate.
Engaged — A lifecycle stage above Active: highly active users with sustained participation. See also: Lifecycle, Power User.
Engagement — One of the five top-level tabs in Analytics. Covers Message Activity, User Activity, and User Growth.
Estimated CSAT — AI-predicted CSAT score generated before any feedback is collected. See also: CSAT.
F
Facebook — Meta integration covering pages, posts, comments, and messages. Shares an OAuth connection with Instagram.
Fast Response Rate — Percentage of responses an agent delivers within 30 minutes. An SLA agent metric. See also: Efficient Close Rate.
Fastest — Agent ranking: the agent with the shortest median response time in the period.
Feedback Type — Whether a CSAT response was explicit (a customer rating) or implicit (AI-inferred sentiment).
Filters (Analytics) — Global controls at the top of every Analytics page: date range, source, channel, queue, tag, agent, assignee, status, and custom fields.
Force Rebuild — A taxonomy-generation flag that rebuilds from scratch instead of extending the existing taxonomy.
Forms — Sift-hosted custom forms. See also: Custom Form.
FULLY_RESOLVED / MOSTLY_RESOLVED / PARTIALLY_RESOLVED — Granular resolution sub-statuses an action can carry alongside its primary status. See also: Status.
G
Gainsight — Customer-success platform integration. Captures community topics: conversations, questions, ideas, articles, product updates. Supports Agent Roles.
Global Shortcuts — Keyboard shortcuts that work everywhere in the app. See also: Keyboard Shortcuts.
Going Quiet — Plain-language label for VIPs whose activity has dropped off recently. Surfaced on Users → Overview. See also: Lapsing VIPs.
Google Play — Android app reviews integration via the Google Play Developer API. See also: App Store.
H
Hatchet — Internal workflow runner used alongside Inngest for some long-running pipeline tasks. (Internal infrastructure; not user-facing.)
Higher Logic — Community-platform integration. Captures discussions, comments, and reports. Supports Agent Roles.
Highest Volume — Agent ranking: the agent who handled the most actions in the period.
High-Signal — A user badge: this user's content is consistently AI-classified as high-quality signal.
High-Value Detractor — A triage bucket on Users → Overview: users who are both high value and currently expressing negative sentiment.
I
Impersonator — A trust-and-risk label for accounts flagged as posing as someone else. See also: Trust & Risk.
Inbox — The day-to-day workspace where agents review and respond to actions. Distinct from an Action's lifecycle reporting. See also: Action.
Industry — Either a taxonomy category for industry-related content, or the org's industry as set on Settings → Sift AI Context.
Initial Response Time — Time from a customer's first message to the agent's first response. An SLA metric. See also: Median Response Time, P90 Response Time.
Instagram — Photo / video integration shared with Facebook. Channel types prefixed INSTAGRAM_* are treated as Instagram regardless of platform key.
Integration — A connected platform (e.g. Discord, Facebook, X / Twitter, App Store). Managed on Settings → Integrations.
Invalid (token) — A connected account whose OAuth token has expired or been revoked. Surfaced on Settings → Token Health. See also: Token Health.
K
Keyboard Shortcuts — Listed by context (Global, Inbox, Table, Media Viewer, Chat) on Settings → Keyboard. See also: Command Palette.
Knowledge Base — Synonym for Context. See also: Context.
L
L0 / L1 / L2 — The three depth levels of the topic taxonomy: L0 = Categories, L1 = Domains, L2 = Topics. See also: Taxonomy.
Lapsing — A lifecycle stage for users whose activity has measurably slowed. Precedes Dormant. See also: Lifecycle, Going Quiet.
Lapsing VIPs — A triage bucket on Users → Overview: previously-engaged high-value users whose activity is dropping off. See also: Going Quiet.
Last Updated — Timestamp shown on data-driven views indicating freshness of the underlying data.
Lifecycle — Where a user sits in the engagement journey. Seven stages: New, Casual, Active, Engaged, Power, Lapsing, Dormant.
LinkedIn — Professional-network integration. Captures company-page content.
Lookback Days — How far back the Full Assignment stage of the taxonomy pipeline considers records (1–90).
M
Manual Identity — An individual platform username added by hand as an Agent Identity. See also: Agent Identity, Agent Role.
MAU (Monthly Active Users) — Unique users active in the last 30 days. See also: DAU, WAU.
Max Batches — Maximum number of sample batches per taxonomy-generation run (1–20). Used in Sift Admin → Taxonomy Pipeline.
MCP Connections — Model Context Protocol connections that let external AI clients (Claude, ChatGPT, Cursor, Windsurf, Codex) access Sift's analytics tools. Configured on Settings → MCP Connections.
Median Close Time — Median total time from action start to closure across the population.
Median Handle Time — Median total time an action takes from first message to closure. See also: Total Handle Time.
Median Response Time — Median time to first agent response. See also: Initial Response Time.
Mega Influencer — A value badge for users with extremely high reach. See also: Macro / Mid / Micro Influencer.
Member — A user role in the organization (vs. Admin). See also: Role.
Mentions (taxonomy) — Number of records assigned to a topic or category in the taxonomy view.
Message — A single message inside a conversation, comment, or DM thread. Many messages typically belong to one Action / Thread. See also: Action, Thread.
Moderation — Either the analytics dashboard for spam and rule-based detections, or the settings page that configures the rules. See also: Moderation Rule.
Moderation Rule — A rule (Stock Spam, AI Spam, or Pattern) that auto-detects and optionally auto-closes unwanted content.
My Notifications — Personal notification preferences (in-app, email, Slack DM) on Settings → My Notifications. Distinct from workspace-level Slack on Settings → Notifications.
N
Needs Support (agent) — Agent ranking: the agent whose performance most needs attention.
Neutral — One of four sentiment buckets. See also: Sentiment Bucket.
New — A lifecycle stage for users who recently appeared in the community.
New High-Value — A triage bucket on Users → Overview: high-value users who appeared recently.
Noise — A taxonomy category for content the AI considers noise. Also the freeform "Noise Patterns" field surfaced in Org Research.
NormalizedRecord — Internal: a single ingested social-media record (post, comment, message) after normalization across platforms. Most users don't see this term — it surfaces in the schema and integration audits.
Notifications (workspace) — Workspace-level notification routing, primarily Slack. Configured on Settings → Notifications. See also: My Notifications.
O
Open — The default action status. See also: Status.
Operators (query) — =, !=, >, <, >=, <=, ~ (contains), !~ (not contains), ^= (starts with), $= (ends with), .. (range). See also: Query Syntax.
Org Preferences — Workspace-wide defaults (timezone, URL shortening, dashboard theme, AI-assisted replies, API keys). On Settings → Org Preferences.
Org Research — LLM-generated structured profile of the organization (company, industry, key products, trending issues, common issue patterns, noise patterns) used as context for the rest of the taxonomy pipeline. Generated from Sift Admin → Taxonomy Pipeline.
Organization — A Sift workspace / tenant. Has its own members, settings, and data. See also: Sift Admin.
P
P90 Response Time — The response time at the 90th percentile — i.e. 90% of responses are faster than this value.
Pattern Moderation — Rule-based moderation using regex or substring patterns. See also: Moderation Rule.
Pending Reviews — Agent review requests awaiting a decision. See also: Reviews.
People — The third tab in Users: a searchable, filterable directory of every user in the workspace.
Persona — A finer-grained behavioral grouping of users nested under a Segment. Built by the user-taxonomy pipeline. See also: Segment.
Persona Detail — The dedicated detail page for a persona, accessible from Users → Segments.
Platform — The native source of an integration (Discord, Facebook, X / Twitter, etc.). One platform may host many channels. See also: Source, Channel, Integration.
Power — A lifecycle stage above Engaged: the most active users in the community. See also: Lifecycle.
Power User — A value badge for users who exhibit power-user behavior across the lifecycle.
Preferences — Personal app preferences (language, text size, agent signature). On Settings → Preferences.
Prefix-URL — A custom-field type that stores only the suffix; a configured prefix is prepended at display time. See also: Custom Field.
Priority — Internal scheduling priority on the synthesis pipeline.
Q
QA (Quality Assurance) — Quality scoring of agent replies via Rubrics. Visible on Analytics → Agents → QA. See also: Rubric.
Query Syntax — The grammar used in Sift search bars and saved searches (fields, operators, boolean logic, relative dates). Reference on Settings → Query Syntax. Queue — A grouping of actions that determines who can see and work on them. Every action lives in exactly one queue. Managed on Settings → Queues. See also: Role.
R
Record — Generic name for any ingested unit of content (post, comment, message, review). See also: NormalizedRecord, SynthesizedRecord.
Reddit — Community / link-aggregator integration. Captures posts and comments per tracked subreddit.
Refresh Permissions — Utility on Settings → Preferences that re-fetches role and org membership without requiring a sign-out.
Rejected Reviews — Agent review requests that were rejected. See also: Reviews.
Relevance Context — Plain-English description of what your community talks about and what's worth monitoring. Set on Settings → Sift AI Context as "About Your Business".
Relevancy — Sift's AI assessment of whether a piece of content is worth monitoring at all. Distinct from Actionability. Surfaced on Analytics → AI Analytics → Relevancy. See also: Relevancy Score, Actionability.
Relevancy Score — The 0–10 AI score that powers the Relevancy dashboard.
Resolution Quality — AI assessment of how well an action was resolved.
RESPONDED — An action status indicating an agent has replied but the action is not yet closed. See also: Status.
Reviews (agent) — Approval workflow for messages or status changes that require sign-off before sending. Surfaced in Analytics → Agents → Reviews.
Rising — Trend label for personas / users whose activity is increasing. See also: Stable, Declining.
Rising Activity — A user badge for users whose activity is on an upward trajectory. Role — A bundle of permissions assigned to teammates. Determines what they see and which queues they can work in. Managed on Settings → Roles. See also: Queue, Member.
Rubric — A weighted set of criteria the AI applies to closed conversations to produce a quality score. Configured on Settings → Rubrics.
Rubric Score — The score produced by applying a rubric.
S
Saved Response — A reusable reply template available in the inbox. Can be Shared (org-wide) or Personal (creator-only). Managed on Settings → Workflows → Saved Responses.
Saved Search — A persisted query used in the inbox and as the trigger for Workflow Triggers.
Scam — A taxonomy category for scam-related content; also a moderation outcome.
Segment — A broad, top-level cohort in the user taxonomy. Each segment groups multiple Personas. Managed via Sift Admin → Taxonomy Pipeline and viewed on Users → Segments.
Segment-Type Mix — A breakdown of segment assignments by classifier (Role, Value, Risk, Support Pattern, Support, Other) on Users → Segments.
Sentiment — Emotional tone of a piece of content, expressed as a 1–10 score where higher is more positive. Drives the sentiment buckets. See also: Sentiment Bucket, Average Sentiment.
Sentiment Bucket — One of four labels: Advocate, Neutral, Detractor, Unknown. Used in trends and KPIs.
Sentiment Change — Delta in sentiment over time.
Sift Admin — Internal-only settings category for Sift staff (Taxonomy Pipeline, Historical Ingestion). Not visible to customer admins.
Sift AI Context — The settings page where admins teach Sift's AI about their brand, products, what's worth acting on, what to ignore, and when to auto-close. The single most important AI configuration. See also: Org Research, Auto-Close Strategy.
Sift User — A teammate in your organization (vs. a community user). See also: Agent.
SiftGPT — The conversational AI experience inside Sift, grounded in your selected Context. Available in-app and via MCP. See also: MCP, Context.
Single-select / Multi-select — Two modes for a Multi-Value custom field.
SLA (Service Level Agreement) — Time-based performance metrics: Initial Response Time, Average Wait Per Message, Close Time, Fast Response Rate, Efficient Close Rate. Surfaced in Analytics → Actions & Support → SLA.
Slack DMs — Personal Slack notifications configured on Settings → My Notifications.
Slack Integration — Workspace-level Slack connection used by workflows for channel notifications. On Settings → Notifications.
Smart Assignment — Sift-managed action assignment based on workload and skills. See also: Manual Assignment.
Source — Human-readable name for a connected platform context (e.g. Twitter, Facebook, Instagram). Derived from platform plus optional channelType. See also: Platform, Channel.
Spam — A taxonomy category and a moderation outcome.
Spam Indicators — Free-text descriptions of patterns the AI Spam Detection rule should treat as spam. See also: AI Spam Detection.
Spam Risk — A user badge for accounts likely to be spammers.
Spam Tester — Live testing tool inside Settings → Moderation Rules → AI Spam Detection that classifies a sample message against current settings.
Stable — Trend label for personas / users whose activity is unchanged. See also: Rising, Declining.
Standard (auto-close) — The default auto-close strategy. Closes low-relevance and low-actionability content with high AI confidence.
Status — The current state of an action. Possible values: OPEN, RESPONDED, PARTIALLY_RESOLVED, MOSTLY_RESOLVED, FULLY_RESOLVED, CLOSED.
Stock Spam Detection — Built-in spam classifier for common patterns. Toggleable on Settings → Moderation Rules. See also: AI Spam Detection.
Synthesis — The internal AI step that processes a NormalizedRecord into a SynthesizedRecord with title, sentiment, relevancy, actionability, tags, and other AI-derived fields.
SynthesizedRecord — Internal: a record after AI synthesis. Most users see its outputs (sentiment, relevancy, summary) on actions.
System Role — A built-in role (e.g. Super Admin, Manager) that cannot be deleted. Marked with a lock icon. See also: Role.
T
Tag — A label applied to records, actions, or users for categorization and filtering. Tags belong to Tag Groups. See also: Tag Group, AI-Applicable.
Tag Group — A group of related tags (e.g. Issue type) that keeps them together in pickers. Managed on Settings → Tag Groups.
Tag Insights — Analytics dashboard at Analytics → AI Analytics → Tag Insights: how tags are applied across content over time.
Taxonomy (content) — The AI-generated three-level topic hierarchy (Category → Domain → Topic) that powers Analytics. Built and refreshed by Sift Admin → Taxonomy Pipeline; viewable on Settings → Taxonomy and Analytics → AI Analytics → Taxonomy.
Taxonomy Pipeline — The four-stage build pipeline (Org Research → Taxonomy Generation → Full Assignment → User Taxonomy) on Sift Admin → Taxonomy Pipeline.
Taxonomy Trends — Volume and sentiment over time for taxonomy topics. On Analytics → AI Analytics → Taxonomy Trends.
Telegram — Messaging-platform integration.
Theme — Internal name for taxonomy nodes (used in Sift Admin and in the schema as ClusterMetadata). See also: Topic, Taxonomy.
Theme Profile — Internal artifact tracking a generated taxonomy. Surfaces on Sift Admin → Taxonomy Generation.
Thread — The conversational unit underlying an action (the ActionableInsightsThread). Many messages typically belong to one thread.
Thread Lock — Period after a thread is closed before Sift locks it from further replies. Configured on Settings → Action Rules → Close Settings.
TikTok — Short-video integration.
Token Health — Monitoring page for OAuth-token validity across Facebook, Instagram, X / Twitter, and Google integrations. Tokens are checked every 4 hours. On Settings → Token Health.
Topic (L2) — A leaf node in the taxonomy hierarchy. Each topic has a name, description, optional examples, and a record count. See also: Domain, Category, Taxonomy.
Total Handle Time — Total elapsed time from first message to case closure. See also: Median Handle Time.
Total Messages — Total messages in a conversation thread.
Trend — Whether a persona / user is Rising, Stable, or Declining based on recent activity. See also: Rising, Stable, Declining.
Triage Bucket — A focused list of users worth attention on Users → Overview: High-Value Detractors, Becoming Advocates, New High-Value, Lapsing VIPs, Viral Posts.
Trust & Risk — A row of risk chips on Users → Segments showing counts of users carrying risk labels: Impersonators, Spam / scam, Detractors, Frequent complainers, At-risk, Churning.
Twitter (X) — Social-network integration. Internally referenced as TWITTER or x-twitter depending on context.
Two-Step CSAT — The two-prompt CSAT survey: first a rating, then an optional written follow-up. Customizable on Settings → Action Rules → Feedback & CSAT.
U
Unassigned — An action with no assignee.
Unsaved Changes — Banner pattern (used on Tag Groups, Sift AI Context) that summarizes pending edits before save.
URL Shortening — Org preference that automatically shortens long URLs in outbound replies above a configurable length threshold.
User — A community member (customer / audience), distinct from a Sift User (teammate / agent).
User Activity — Engagement dashboard for active users (DAU / WAU / MAU, new vs. returning, day-of-week) on Analytics → Engagement → User Activity.
User Growth — Engagement dashboard for member-count trends on Analytics → Engagement → User Growth.
User Persona Profile — Internal artifact representing the built user taxonomy (segments + personas). Surfaced in Sift Admin → User Taxonomy.
User Research — LLM-generated profile of how users behave in the org. The user-side equivalent of Org Research.
User Taxonomy — The persona-segmentation pipeline that groups users into Segments and Personas based on behavioral signals.
V
Value (V) (custom-field abbrev.) — Display abbreviation seen on persona cards next to the average value score.
Value Badge — See Badge.
Value Score — A 0–100 score Sift assigns to every user based on their reach, sentiment, lifecycle, and engagement. Drives the focus lists and is surfaced throughout Users.
Verified — A user badge indicating the platform has verified the user's identity.
Viral Post — A user badge / triage bucket for users whose post broke out and gained unusual reach in the last 30 days.
Volume — Generic term for record / message count over a period. Often a sortable column in tables.
W
WAU (Weekly Active Users) — Unique users active in the last 7 days. See also: DAU, MAU.
WhatsApp — Messaging-platform integration.
Workflow — A visual flow of triggers, conditions, and steps that automates how content moves through Sift — classifying, assigning, tagging, notifying, and replying. Managed on Settings → Workflows.
Workflow Builder — The dedicated visual canvas for assembling workflows.
Workflow Trigger — A scheduled or saved-search-driven trigger that fires a workflow automatically when criteria match. Managed on the Triggers tab of Settings → Workflows.
X
X / Twitter — See Twitter (X).
Y
YouTube — Video-platform integration.
Numerical / symbolic
⌘K / Ctrl+K — Keyboard shortcut to open the Command Palette.
~ / ^ — Special markers used in Agent Signature templates (e.g. ~agent_name).
0–10 — Default scale for AI-generated scores (sentiment, relevancy, actionability).
0–100 — Default scale for Value Score and persona / taxonomy Confidence.
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