Dashboards & AnalysisPeople
User tags
User tags describe the people in your community. A user tag is a label on a person, for example Customer, Partner, or Impersonator. Use user tags to find, filter, and report on groups of people.
At a glance
| Tags that describe people, organized in tag groups | ✅ |
| Manage groups and tags on Settings → Tag Groups | ✅ |
| AI-applied tags from Sift's user analysis | ✅ |
| Manually added tags on a user profile | ✅ |
| User tags column and filter on the People page | ✅ |
What you're looking at
Each user tag belongs to a tag group. A tag group keeps related tags together, for example a Role group that contains Customer, Prospect, and Partner. A person can have many user tags.
Manage user tags
Go to Settings → Tag Groups. On this page you can:
- Create a tag group.
- Add, rename, or remove tags in a group.
- Add a description to a tag.
For the full editor, see Content Management.
AI tags and manual tags
Sift applies user tags in two ways:
- AI-applied tags: Sift's AI applies these tags when it analyzes your users. User rules in AI Studio also tag people when a rule matches.
- Manually added tags: Your team adds these tags to a person. Open a user profile and use the User tags section to add or remove a tag.
See and filter user tags
- On the People page, the User tags column shows the tags on each person.
- Use the user tag filter on the People page to show only the people with a given tag.
- Open a user profile to see all of the person's user tags.
Tips
- Keep each tag group about one subject, for example role, risk, or value tier.
- Use a filter on a user tag to build a list of people for follow-up.